New products, new team members, and a whole lot of projects to help brands get access to the knowledge and tools they need to send better email—2017 has been an exciting year for Litmus. We asked the Litmus team: “Looking back at the the past year, what are you most proud of? What surprised you most?” Here’s what they said.
Our industry is struggling against a host of email marketing challenges. We identify the top impediments to success and share advice from experts on ways to overcome them.
In the 89th episode of The Email Design Podcast, Kevin Mandeville answers recent questions from the Litmus Community in a rapid fire format, including topics on Samsung blue links, a recent change to Outlook.com max-width images, and more. Be sure to follow along and join in the discussion on Twitter using #EmailDesignPodcast.
While brands everywhere are embracing customer-centricity, many relics of brand-centric thinking are still out there. Here are six manipulative email marketing tactics that marketers need to stop using.
Are you a Marketo user? We’re making it a whole lot easier for you to build, test, and troubleshoot your emails faster—without switching back-and-forth between your tools—with ESP Syncing and the Litmus Extension.
In the 88th episode of The Email Design Podcast, hosts Kevin Mandeville and Jason Rodriguez look back on their 2017 email design predictions to see how right (or wrong) they were and share their new predictions for 2018. Be sure to follow along and join in the discussion on Twitter using #EmailDesignPodcast.
This year you can expect to see more interactive and personalized emails in your inbox. Those two email design trends stood head and shoulders above all others, according to a Litmus poll of nearly 600 marketers. Learn how to put those trends—plus the eight others we surveyed marketers about—to work for your brand.
Email Design Podcast #87: Inbox by Gmail Launches Unsubscribe Recommendations, Samsung Mail Rendering, & Updates to Thunderbird
In the 87th episode of The Email Design Podcast, Kevin Mandeville and Jason Rodriguez discuss Samsung Mail and Libero email rendering, Inbox by Gmail launching new unsubscribe recommendations, Thunderbird updates, and more. Be sure to follow along and join in the discussion on Twitter using #EmailDesignPodcast.
This year, Kevin Mandeville and Jason Rodriguez hosted more than 40 Email Design Podcasts, jam-packed with exciting tips and tricks, industry news, and inspiring guests. If you haven’t haven’t been able to keep up with all of them, we’ve got you covered:
Here are the top 5 Email Design Podcast episodes of 2017.
Remote work has always been a fundamental part of the culture at Litmus. Since the early beginnings of the company, there has been a mix of team members working from local offices and folks working 100% remotely. This hasn’t really changed as the Litmus team has grown.
Here are our team’s favorite tips for how we make working with a distributed team work for everyone.